Frequently Asked Questions

I hold a Law degree (JD,1994) and a BA in history (1990).  I’ve served in senior leadership positions in business operations for over 25 years.  In 2023, the MSI Membership Committee and Board of Trustees recognized my exceptional sales and marketing campaign results. Feel free to review my LinkedIn here.

Over the past decades, I've written copy for technical service offerings, software, financial services, health care, publishing, seminars, training, and e-commerce.  I’ve developed a specialization in online information marketing and related “long form” sales copy. After writing hundreds of emails, landing pages, white papers, and sales letters, I've learned how to sell to corporate executives, entrepreneurs, managers, purchasing agents,  IT professionals, business opportunity seekers, investors, direct response buyers, and info-product buyers.

I have grown email subscriber lists successfully for over 25 years and have been at the forefront of email marketing and subscriber list building since the early 2000's.

As a list building professional, I've created successful list building solutions for hundreds of clients. I’ve also given seminars on effective sales copywriting, list building and landing page strategies for a hundreds of businesses. I use these same principles to grow my own subscriber list(s) and have successfully helped clients build their subscriber lists for decades.

About 70-75% percent of my list building consultation is for local businesses and online marketers.  Most of the work I focus on is in support of landing and squeeze pages, email, webinar and digital info products.

I also write copy for many other marketing and sales communication channels, including ads, feature articles, press releases, brochures, newsletters, catalogs, case histories, videos, white papers, and websites.

My specialty is my ability to develop audience trust and engagement - employing a "sensible list building" approach, nurturing the growth of the subscriber list over time.

I’m able to quickly grasp complex marketing problems and understand sophisticated technologies. Clients appreciate the fact that I can sit down with online marketers, business owners, senior leaders and other specialists, ask intelligent questions, and speak their language.

What's more, my list building strategies get results. I guarantee your satisfaction with all services you receive from me.

My consultation objectively reviews your current list funnel, sales letter, auto-response sequence, or related online advertising package. You can have me critique either an existing campaign or a draft of something in progress.  I also can review any upcoming project or list building or marketing plan and provide strategic guidance.

When you order my consultation service, you get a written report analyzing your current strategy in great detail. I tell you what's good about it and what works... what doesn't work ... what should be changed... and how. My critique covers copy, design, strategy, and offer. It also includes specific directions for revisions and rewriting.  I create a similar report for my strategic consultatiuon.

My consultation service is ideal for clients who want a "second opinion" on an existing list building strategy  or who need new ideas to inject life into an existing campaign that's no longer working. It also allows you to sample my services at far less cost than you'd pay to have me create your list building strategy from scratch.

My process is designed to be simple yet effective. First, tell me what you're selling and who you're selling it to. Send me any selling points, existing copy,  or any other literature that will give me the background information I need to review your audience and your current list building approach.

If you have an immediate need , call me right now at 201-645-5873 or e-mail me the details at peter@thelistwhisperer.com. There is no charge to discuss your project with you and give you a cost estimate. And never any obligation to buy.